Chief Marketing Officer of E Ink Holdings

Mr Amid-Hozour says, "Rukus is truly the only Bluetooth sound system you may never have to plug in With its unique design and portability, the sound system is the perfect addition to any indoor or outdoor area - causing a ruckus wherever it goes.

Sriram Peruvemba, Chief Marketing Officer of E Ink Holdings, adds, "Rukus is a versatile product. The high-contrast and low-power requirements of our E Ink SURF segmented display makes it well-suited to the product's design.

"We are always looking for innovative new ways to incorporate our technology and Rukus is one of the most unique products we've seen."

Rukus is available in summer 2012 for $149.95 (£97.45)

The Eton Corporation has been producing environmentally friendly products for more than 25 years. It aims to provide top-quality design and performance, while using the power of nature to run long-lasting products.

For more information on the Eton Corporation and its products